Incorporated in 1993, company has matured from a 100% local Malaysian-owned company catering to domestic demand to one with extensive export sales network, including South East Asian countries, China, Sri Lanka, India, Philippines, and Korea. The company is well positioned to further expand its export network worldwide due to globalization and participation in various trade exhibitions. “We Colour The World” has been the mission of the company since the very early incorporation. Our wide range of pigment preparations go into very diversified industries, namely natural and synthetic rubber latex products, dry rubber products, decorative emulsion paint, textile printing, polyurethane foam, NCR paper, as well as polyester industries (laminated plywood, solid surface and fiberglass-reinforced plastic), wood, and water colours. Extensive investment in state-of-the-art Quality Control, Research and Development facilities has made the company well recognized by customers for being able to meet their demanding requirements, both in quality and new product development. The company is confident that the world is the market for its colourants, thus realizing its “We Colour The World” mission!