A BATHING APE®（BAPE®） Situated in the heart of Tokyo, one of the leading fashion hubs of the world, Nowhere Co., Ltd. strives to introduce Japanese fashion culture to the world. Since the brand's establishment in 1993, it has remained as a symbol of street fashion for 31 years. Thus far, it has produced iconic design items, original patterns and character such as "APE HEAD", "BAPE® CAMO", "BAPE STA™", "SHARK HOODIE" and "BABY MILO®" etc. It has now expanded into Mens', Ladies and Kids line and is carried throughout stores in Japan and also sold in US, UK, China and various Asian countries. It is well known globally and highly supported by a wide range of fashionistas.
It has also created successful collaborations with established International brands and reputable artists. The collaborations are recognized as being genre less and flexible, not limited to fashion and apparel categories only.
The world has its eyes on A BATHING APE® and there is no stopping it………
Rating Reviews
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Pros: I loved working with the products. It's a really cool brand in luxury streetwear, and the team in the Los Angeles, CA store was generally solid. You get decent discounts on gear too.
Cons: Career growth for a Sales Associate is tough. There aren't many opportunities to move up the ladder in fashion retail. You're pretty much stuck as an onsite sales person unless a manager leaves, which doesn't happen often.
Advice to Management: Think about creating more structured career paths for Sales Associates. Maybe offer training programs for Assistant Manager roles or opportunities to cross-train in other departments to boost internal promotions.
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Pros: Being a Retail Sales Associate here means you meet a lot of cool people. The employee discount on streetwear is solid, which is a big plus in the fashion industry. Our team in the New York City store is pretty tight-knit, we help each other out.
Cons: Work-life balance can be tough sometimes, especially during holiday rushes or new product drops. Weekend shifts are common, and closing hours can run late, so planning personal time is hard. It's not a 9-5, so be ready for that.
Advice to Management: Try to offer more predictable scheduling for your retail staff. It would really help with employee morale and retention if we knew our schedules further in advance.
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What's the typical dress code for employees at A BATHING APE®, especially for those working in the retail or design departments in Tokyo?
The dress code at A BATHING APE® generally reflects the brand's streetwear aesthetic. Employees in retail and design roles are often encouraged to wear brand apparel, blending personal style with the company's image, while maintaining a professional appearance suitable for a fashion retail environment in Tokyo.
What's the typical work environment like at A BATHING APE® for roles in fashion design or retail operations in their Tokyo headquarters?
The culture at A BATHING APE® is fast-paced and highly collaborative, reflecting the dynamic nature of the streetwear industry. Expect a hands-on approach where team members contribute to brand initiatives, often involving tight deadlines for new collection launches.
What is the typical dress code for employees at A BATHING APE® in their Tokyo offices?
The dress code at A BATHING APE® is generally casual, reflecting the brand's streetwear roots. Employees often wear the brand's own apparel or other stylish, comfortable clothing suitable for a creative and fast-paced retail environment.
