Collaborate with Area Managers to develop annual business strategies (sell-out, rankings, competitor analysis, stock levels, product performance).
Establish monthly targets across airports and stores and track progress against these objectives.
Lead store openings and refits, ensuring smooth execution.
Guarantee a consistent premium brand image through product assortment optimization and visual merchandising aligned with global strategy.
Support the development and implementation of 360° activation plans for key periods and launches.
Training & Team Development
Ensure the successful implementation of Hermès’ training strategy to elevate service quality, grooming, and staff attitude.
Set and monitor sell-out objectives per Beauty Advisors, organizing monthly incentives to drive performance.
Manage agency partnerships, including budget follow-up and commission reviews.
Learn and complete all training modules provided by International Training, collaborating closely with the Training Manager to deliver effective programs for the sales team—including beauty consultants, Hermès staff, generic staff, and promoters.
Develop and implement an annual training strategy and calendar to ensure consistent skill development and alignment with organizational goals.
Client Relationship Management
Ensure compliance with client agreements defined by the Area Manager.
Challenge buyers to prevent out-of-stock situations and optimize orders.
Build trust with clients and shop staff through regular, high-quality interactions.
Actively participate in sales and client meetings with a proactive approach.
Reporting & Budget Management
Act as the link between head office and the field.
Consolidate sales reports, competitor insights, trends, and opportunities.
Organize store visits for head office members.
Monitor budget expenses for staffing and promotional activities.
Report market needs and competitive best practices to Area Managers.
Brand Image & Compliance
Embody and promote Hermès philosophy at POS through appearance and conduct.
Ensure flawless execution of Hermès’ permanent image across all distribution channels.
Uphold Hermès’ values, ethics, and brand policies.
Requirement:
Bachelor’s degree in business management or relevant discipline
Minimum 3 years of related experience in Perfumes and Cosmetics or Luxury Environment
Individual with entrepreneurship spirit, excellent communication and interpersonal skills
Analytical thinking, business and result oriented mindset
Fluent in English and Mandarin, French or other Asian Language skills a plus.
Proficiency in Microsoft Office (Excel, Word & PowerPoint)
