KOL Specialist

3.0

Job Type   /   Job Level

Full-time   /   Fresh/Entry Level

Company Location

Indonesia

Responsibilities

Identify, source, and select KOLs/Influencers that align with campaign objectives and target audiences.
Manage end-to-end KOL collaborations, including outreach, negotiation, briefing, content monitoring, and campaign reporting.
Coordinate with internal teams to ensure campaign requirements, timelines, and performance targets are executed as planned.
Manage KOL partnership administration, including agreement preparation, invoice handling, payment processes, and KOL database maintenance.
Monitor and evaluate KOL performance based on established KPIs.
Prepare campaign insights and recommendations to improve future campaign effectiveness.
Build and maintain strong relationships with KOLs, talent management agencies, and business partners.

Requirements

Bachelor's Degree (S1) in any major; preferably Communications, Marketing, Public Relations, or a related field.
Minimum 1–3 years of experience as a KOL Specialist, Influencer Marketing Specialist, or in a similar role.
Strong understanding of social media platforms, including TikTok, Instagram, and YouTube, as well as the latest digital trends.
Excellent communication, negotiation, and project management skills.
Proven ability to manage multiple KOLs and campaigns simultaneously while meeting deadlines.
Strong analytical skills with the ability to evaluate campaign performance and prepare data-driven reports.
Proficient in Google Workspace and Microsoft Office, especially Excel and Google Sheets.
An existing network of KOLs, talent management agencies, or influencer partners is a strong advantage.

Jobs in Indonesia » Jobs in Bogor, West Java, Indonesia » KOL Specialist

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