Implement keyword strategies by conducting in-depth keyword research focusing on the luxury goods segment and high-intent keywords to identify new content opportunities.
Perform on-page optimization by enhancing web page elements such as meta tags, internal linking, and heading structures to improve content relevance.
Execute technical SEO functions by conducting regular audits to ensure the site is free from indexing issues and loading speed constraints while maintaining a mobile-friendly interface.
Foster content collaboration by working alongside the content team or copywriters to ensure blog articles and product descriptions meet SEO standards without compromising the brand voice.
Conduct monitoring and reporting by tracking performance through Google Analytics 4 (GA4) and Google Search Console to provide monthly reports regarding traffic, rankings, and ROI.
Execute competitor analysis by regularly monitoring the SEO strategies of competitors within the jewelry industry.
