Prudential Assurance Malaysia Berhad (PAMB) is a leading and innovative insurer, serving the savings, protection, and investment needs of Malaysians by offering a full range of financial solutions through our branches, agency force and bancassurance distribution partners network nationwide.

Our mission is to be the most trusted partner and protector for this generation and generations to come, by providing simple and accessible financial and health solutions.

PAMB was established in Malaysia in 1924 and is a subsidiary of Prudential plc, which was founded in London in 1848. Prudential plc provides life and health insurance and asset management in Greater China, ASEAN, India and Africa.

Our financial strength, heritage, prudence and focus on our customers’ long-term needs ensure that people continue to turn to us to help them plan for today and tomorrow.

Prudential Assurance Malaysia Berhad is a member of PIDM.