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As we expand workstreams in different markets, we need additional support to manage execution of campaigns:
Implement marketing campaigns across CRM channels like email and push, and our internal marketing channels and develop an understanding of measuring campaign performance
Monitor user behavior and engagement within the Carousell app, analyse campaign data to further drive campaign improvement and support the team with data reporting and generating insights
Liaising with internal stakeholders to align and collaborate on category/workstream campaigns
Identify test and learn opportunities
Execute CRM executions of Regional Marketing campaigns across all participating markets (mostly SG and HK but could also include MY, PH and TW)
Basic support for CRM data consolidation and analysis
