HARTING stands for strong connections – across the globe. As one of the leading international suppliers of industrial connectivity, we are connecting customers to their digital future. And as an employer? We connect around 6,000 people at our headquarter in Espelkamp and at locations worldwide. Here you’ll find great colleagues, as well as ever new opportunities and innovations revolving around IoT and artificial intelligence. In everything we do, we remain true to our roots: as a regionally connected family business that always stays firmly grounded in spite of our stellar high-tech. Here’s to your unique future with us: Yours!
Position: Marketing Intern
Hierarchy Level: Intern
Functional Family: Marketing
Sub Function: Field Marketing
Job Description
We are seeking a detail-oriented and analytical Marketing Intern to support our Field Marketing team in driving data quality, lead management, and demand generation initiatives. This role offers hands-on exposure to B2B marketing operations, CRM data management, market research, and account-based marketing (ABM) activities. The intern will play a key role in validating and qualifying leads, improving database accuracy, generating customer insights, and identifying new business opportunities to support marketing and sales objectives. This is an excellent opportunity for a motivated student who is interested in marketing analytics, sales operations, customer data management, and market intelligence within a fast-paced business environment.
Job Responsibilities
Lead Qualification & Data Validation
- Review and Process a Minimum of 80 Leads per Day – Validate and qualify the existing lead records in the CRM to ensure accurate and actionable data for sales & marketing follow-up action.
- Improve Campaign Targeting and Prevent Competitor Marketing Outreach – Research and update competitor exclusion lists to ensure competitors are excluded from marketing communications and campaigns.
Database Quality & Insights Generation
- Enhance Database Quality for Marketing and Sales Activities – Clean and standardize customer and prospect data to improve database accuracy, completeness, and usability.
- Generate Insights from Existing Customer and Prospect Data – Analyse CRM data to identify customer profile, industry segmentation, engagement level for potential opportunities.
Demand Generation & Market Research
- Support Demand Generation and Account-Based Marketing (ABM) Initiatives – Identify and build target account lists by researching key companies for upcoming marketing campaigns.
- Identify Growth Opportunities Within Target Industries – Uncover large companies and potential accounts that are not currently engaged within the CRM database.
Qualifications
- Currently pursuing a Diploma or Degree in Marketing, Business Administration, Data Analytics, Communications, or a related field.
- Candidates with an interest in B2B marketing, sales operations, market research, or customer data management are encouraged to apply.
- Demonstrates strong attention to detail and accuracy when reviewing, validating, and updating data.
- Possesses good research and analytical skills to identify trends, insights, and potential business opportunities.
- Able to work independently and handle repetitive tasks efficiently while maintaining a high level of accuracy.
- Familiarity with CRM platforms such as Salesforce, HubSpot, or Microsoft Dynamics is an added advantage.
Professional Competencies
- Analytical skills
- Communication
- CRM
- Execution
- Initiative
Culture Competencies
- Become better everyday
- Break new ground
- Champion customers satisfaction
- Demonstrate ownership
- Trust and collaborate
Benefits: Team work (NAZHA), Great colleagues (EMEA), HARTING Birthday (EMEA)
