OMD is the world’s largest media network, with more than 14,000 people working across more than 100 countries.
At OMD, We Create What’s Next — delivering creative media solutions to drive sustainable growth for the world’s leading brands. Named the best-performing global media network overall by RECMA, the highest-ranked media agency network on the Effie Effectiveness Index, and Media Network of the Year at the 2024 Cannes Festival of Media, OMD is a leader in innovation, creativity, and cultural relevance.
Rating Reviews
Rating is calculated based on
2
reviews and is evolving.
Pros: I like the official hybrid model, letting us WFH a couple of days a week. It helps a lot as a Media Planner when I need quiet time for deep work. This flexibility is a solid perk in the advertising industry here.
Cons: The problem is, you're still expected in the Singapore office a lot, sometimes more than the policy says. True work flexibility can be tough to achieve when client meetings often pull you onsite. It feels like WFH isn't always fully embraced by all managers.
Advice to Management: Really lean into the hybrid model and trust your teams. More consistent support for WFH across all leadership would make a big difference for us in the media agency.
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Pros: You learn a ton about digital campaigns and media buying pretty quickly. It's a solid place to get agency experience, especially for junior Media Planner roles. Working with big client accounts gives you good exposure in the Singapore office, and the hybrid model is okay.
Cons: Career growth for Media Planner positions isn't always clear here. Promotions feel slow and often depend heavily on your direct manager, not a structured path. There's not much formal professional development, so you gotta make your own opportunities. Also, pay for mid-level roles feels a bit low for the ad tech industry.
Advice to Management: Create clearer career paths and invest more in professional development programs for all roles, especially for those in media planning. Review compensation bands to stay competitive in the ad tech market.
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What is the typical team dynamic like at OMD APAC for roles in the media industry in Singapore?
Teams at OMD APAC often collaborate closely, bringing together specialists from different media disciplines. There's a strong emphasis on sharing knowledge and supporting each other to meet client objectives in the fast-paced advertising landscape.
What is the typical team dynamic like when working on client projects at OMD APAC, especially within the media planning and buying space?
Collaboration is key here; teams usually comprise individuals from various specializations like digital, traditional media, and analytics to ensure comprehensive campaign strategies. You'll find a structured yet adaptable environment, with project managers facilitating communication between teams and with clients across the APAC region.
What is the day-to-day working culture like at OMD APAC for a media planner in Singapore?
The culture at OMD APAC is generally collaborative, with a strong emphasis on teamwork to meet client objectives in the fast-paced media industry. Expect a dynamic environment where learning and adapting to new media trends are part of the daily routine.